Public priced out of essential warm home measures

Nearly four in 10 UK households (39%) say they cannot afford to insulate their homes, according to new data commissioned by the Warm This Winter coalition, prompting campaigners to demand the government urgently refocus its efforts on boosting energy saving measures.  

Half of all Londoners (50%) say that they cannot afford energy efficiency measures, the highest in the country, followed by households in Wales (46%) and Yorkshire and Humber (45%).

And the UK has some of the leakiest homes in Europe, with the majority rated EPC Band D or below and around a fifth of homes have no roof insulation, leaving consumers paying higher energy bills for colder homes.

Analysis shows that it would take 190 years to upgrade the energy efficiency of the UK’s draughty housing stock at the current rate of the government’s flagship programme, the ‘Great British Insulation Scheme’, which installed just over 1,000 energy efficiency measures between March and October 2023. 

Upgrading inefficient homes to EPC band C would collectively save consumers £24 billion on their energy bills by 2030.

It would also give the UK more energy independence as insulation lowers the amount of gas required to heat homes, and gas will increasingly come from abroad as the North Sea continues its decline. Energy Secretary Claire Coutinho has conceded that the Government’s new Oil and Gas Licensing Bill won’t bring down energy bills. 

Tessa Khan, executive director of Uplift, commented:

“This government is obsessing over oil and gas drilling, which will do absolutely nothing to lower bills, while progress on energy efficiency, which is the quickest and cheapest way to keep people warm this winter, has slowed to a crawl.

“Ministers need to realise that millions of people cannot afford to insulate their homes and that, by turning its back on them, it is condemning people to live in cold homes.

“The more the temperature drops, the more enraging it is to watch this government waste time and effort trying to wring the last drop of gas from the North Sea, when saving energy would help people so much more.”

The start of this year saw energy bills increase by a further £94 for the average household.  A spokesperson for the End Fuel Poverty Coalition added:

“While households struggle in cold, damp, mouldy homes and struggle to pay their bills, Ministers are sitting on their hands.

“They refused to introduce an Emergency Energy Tariff for vulnerable households and have refused to set up an industry wide scheme to help people repay their energy debts.

“Instead, they have allowed energy firms to restart using the courts to force households onto prepayment meters and have now ruled out reform to energy tariffs to help those most in need. 

“What we need to see is urgent action on energy bills and the cost of insulation. But Ministers would rather play politics with a ridiculous Oil & Gas Licensing Bill that will do nothing to improve energy security or lower bills.”


Opinium conducted a nationally representative survey among 2,000 UK Adults from the 24th – 28th November 2023 or 20th – 24th October 2023. Results were weighted to be nationally representative.